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Content Lead



This job is no longer accepting applications

See open jobs at Proper.
Copenhagen, Denmark
Posted on Sunday, February 11, 2024

Proper is looking for our first Content Lead to partner closely with our commercial, product, and customer success teams on one of the most important aspects of our strategy: develop and execute a data-driven content strategy that enhances brand positioning, drives lead generation and nurturing, and aligns with customer needs and Proper’s vision.

You will have the opportunity to span across the entire process, from shaping our long-term content strategy, our brand voice, lead generation – to deciding what our long-term content efforts should be.

It’s open for interpretation, and we need your help. To be quite frank; right now is probably the best time to join, as you get the chance to shape your job and focus on what you do best.

What we do:

We enable landlords to increase their portfolio capacity without scaling headcount. They no longer stress about payments—not even late payments. And the tenants? They’re happier and stay longer because they feel heard, they feel they are treated fairly and legally.

We unlock a new category of landlords who focus on the long-term and not the mundane, stressing day-to-day tasks. With Proper, landlords move the needle on their business in a way no amount of new hires could ever do. We make the renting process seamless, so everyone prospers.

You will:

  • Be our first Content Lead and work closely with both co-founders, commercial, product and customer success
  • You will take part in shaping the long-term content strategy and executing our short-term tactics
  • Figure out what content we should work on next
  • Sometimes work on very fluffy and broadly defined, loose concepts, and other times on narrowly defined deliverables
  • Understanding customer needs and pain points
  • Collaborate with local market experts and translators to ensure your articles are clear and helpful
  • SEO and organic traffic growth
  • Lead generation and nurturing
  • Educational and training content
  • Brand building and positioning

You may be a fit if you are:

  • Able to reduce complex problems and legislation to something anyone can understand
  • A strong communicator who can empathise with our customers and help them navigate complex decisions.
  • An excellent writer who delivers self-edited, clean copy on deadline
  • Able to utilise and edit photo, video and voice
  • Experienced in designing and shaping a content strategy for B2B SaaS
  • Skilled in explaining and writing
  • Excellent at prioritisation and handling multiple projects at once
  • An expert in either English, Danish or German (or more than one of those)
  • Equipped with an entrepreneurial mindset – be comfortable with assuming ownership

What you’ll get:

You’ll join an experienced and ambitious team with backing from some of the biggest investors in the Nordics.

In addition, we offer:

  • A slice of the company through our warrant program
  • Office by the buzzing Meatpacking District in Copenhagen
  • Lunch in our building’s restaurant
  • Private health insurance
  • 6 weeks paid holiday

We’re looking for people, not bullet points. Not sure if you fit the description perfectly? Don’t let that hold you back. Let your skills and passion stand out, especially if your career has taken some interesting twists and turns. We thrive on diverse viewpoints, and people who think rigorously, not afraid to challenge assumptions.

Founded in 2017 with a mission to transform the way we live. We do it by making renting easy and efficient for landlords while creating the best possible experience for tenants and employees.

We are supported by some of the industry's strongest and most talented investors in our journey towards transforming the way we live. We have already raised more than 30 Million DKK, which is used to create the world's best platform for both landlords and tenants.

This job is no longer accepting applications

See open jobs at Proper.