Marketing Lead
Digitail
This job is no longer accepting applications
See open jobs at Digitail.See open jobs similar to "Marketing Lead" byFounders.Digitail is dedicated to transforming the veterinary profession through innovative, customer-driven technology solutions. We are building a leading all-in-one operating system for animal hospitals that supports veterinarians daily to efficiently manage client communication, patient data, medical records, schedules, and billing.
At the heart of everything we do is a love for pets and a profound respect for the veterinary professionals who care for them.
We’re a Series A stage tech company with a remote-first culture based in North America, the UK and Romania. We are backed by Tier 1 VCs such as Atomico, byFounders, ParTech, and Gradient.
Our Opportunity!
We're excited to hire our first Marketing Lead to strengthen our marketing function at Digitail.
This is a high-impact opportunity to join a fast-growing Series A startup on the path to becoming a category leader. Our mission is to change the lives of veterinarians and pet parents through our Product and Community. 🚀
As our Marketing Lead, you are a creative, strategic leader with a broad view across Digital Marketing Channels.
You will be responsible for:
- Leading our marketing strategy for 2025 and executing it with the team!
- Evaluate our marketing KPIs to show meaningful metrics and customer acquisition success.
- Managing our content marketing strategy. Ensuring campaigns are planned with impact metrics and experimentation insights.
- Work closely with Product and Sales to build impactful marketing content that aligns with acquisition and customer advocacy objectives.
- Enhancing our social media presence with the team increases the Digitail community and word-of-mouth advocacy.
- Monitoring the performance of all digital marketing campaigns against goals for the business.
- Managing SEO and SEA effectiveness with a third-party agency to ensure campaigns are practical and thriving to achieve MQL to SQL Conversion.
- Brainstorming new and creative growth strategies with the internal team.
About you!
- You have previously led a marketing team in a start-up or scale-up, so you understand the tactics needed for a start-up to succeed!
- You are passionate about building a high-performing marketing team.
- You have managed marketing budgets with a thrifty approach and planning and built marketing strategies with successful execution and impact.
- You have experience managing offline marketing campaigns with a return on investment.
- Prior experience managing $5-20 million ARR (post-Series A, pre-Series C) acquisition targets through Marketing channels.
- Automation isn’t just about templates; you understand how to build new workflows, processes and metrics to surface insights that impact revenue goals.
- Analytical mindset: You back your impact with numbers and influence through evidence and data. You understand the importance of using data to prioritise the team’s work and make necessary changes.
- You have built scalable Marketing solutions using marketing frameworks to structure impact with cross-functional stakeholders.
We have created a Candidate pack to provide more information about Digitail and our opportunity. Please review it before applying!
About Us
We are a remote-first global team with many cultures and the customer at the heart of everything we do.
You don't need a pet, but full disclaimer - we talk about animals A LOT!
We are looking to grow our benefits as we grow. This opportunity offers a competitive salary, statutory pension and employee insurance plans. Alongside share options in the business!
This job is no longer accepting applications
See open jobs at Digitail.See open jobs similar to "Marketing Lead" byFounders.